CLIENT: NOA GRAYEVSKY
STUDIO: CLARKE
Website for photographer, Noa Grayevsky, to capture the spirit of her work in fashion and music. Minimalist and understated with moments of surprise, the design incorporates a soft blur throughout the site interactions, as if focusing through a photo lens.
Wanting more layers to how her work is expressed, a variety of framing elements such as tape, labels and polaroids were created. Custom filters and animated stills brought images to life.
A separate section was developed to purchase photographic prints. The collection is presented in a more structured fashion and includes custom ecommerce features, serving a more functional purpose without losing the brand flair.
© Vanessa Ding 2022